A perfect storm has hit the standing of big and definitely small businesses. Companies must step up their reputation-management efforts in response.
As governments respond to the financial crisis and its reverberations in the real economy, a company’s reputation has begun to matter more now than it has in decades. Companies and industries with reputation problems are more likely to incur the wrath of legislators, regulators, and the public. What’s more, the credibility of the private sector will influence its ability to weigh in on contentious issues, such as protectionism, that have serious implications for the global economy’s future.
Nesbitt Enterprises is acutely aware of how serious today’s reputational challenge is. Most recognize the perception that some companies in certain sectors have violated their social contract with consumers, shareholders, regulators, and taxpayers. We also know that this perception seems to have spilled over to business more broadly. Our services are delivered by a cadre of diverse and uniquely qualified professional staff.  Our consultants bring to the table years of experience with community-based organizations.